Privacy Policy

At BaseFashion, protecting your privacy is a responsibility we take with the utmost seriousness. We understand the value of your personal information and are firmly committed to safeguarding it throughout every interaction you have with our website. This Privacy Policy explains how BaseFashion collects, uses, stores, and protects your information when you browse or make a purchase from www.basefashion.shop. By accessing or using our services, you acknowledge and agree to the data practices described in this policy. Our objective is to operate transparently, respect your privacy rights, and ensure your information is handled securely and responsibly across all regions in which we operate internationally.

Information We Collect

When you visit or shop at BaseFashion, we collect certain information that is necessary to provide a secure, efficient, and personalized shopping experience. This may include your full name, billing and shipping address, email address, and phone number. Payment information is processed securely through authorized third-party payment providers and is never stored directly on our servers. We may also automatically collect technical information such as your IP address, device type, browser details, and cookie data to better understand how visitors interact with our website. In addition, we maintain order records, customer preferences, and communication history to improve our services and customer support. All information collected is relevant, limited in scope, and handled responsibly.

How We Use Your Information

The information collected by BaseFashion is used strictly for legitimate business and operational purposes. This includes processing and fulfilling orders, confirming payments, arranging deliveries, and providing customer support. Your contact information allows us to communicate order confirmations, shipping updates, and important service-related messages. We also use data to analyze performance, improve website functionality, refine our product offerings, and enhance marketing efforts. Occasionally, you may receive promotional emails regarding new products or special offers, and you may opt out of these communications at any time. In certain situations, your information may also be used to meet legal obligations, prevent fraudulent activity, and maintain transaction security.

Consent & Your Rights

By providing your personal information to BaseFashion, you consent to its collection and use as outlined in this Privacy Policy. As an international online store, we comply with applicable global data protection regulations, including GDPR (EU & UK), CCPA, and other relevant privacy laws. You have the right to request access to your personal data, correct inaccurate information, request deletion, or restrict certain processing activities where permitted by law. You may also withdraw consent for marketing communications at any time. Requests related to your data rights can be submitted by contacting us at basefashion1214@gmail.com, and we will respond to all valid requests within a reasonable and legally compliant timeframe.

Sharing of Information

BaseFashion does not sell, trade, or rent your personal information to third parties. However, limited data may be shared with trusted service providers such as payment processors, shipping partners, email service platforms, and analytics providers, strictly for operational purposes. These partners are contractually required to protect your information and use it only as necessary to deliver their services. In exceptional cases, information may be disclosed to comply with legal requirements, enforce our policies, or protect the rights, property, and safety of BaseFashion and its customers. All third-party partners are selected with care to meet international data protection standards.

International Data Processing

As BaseFashion operates globally, your personal information may be transferred to, processed, or stored in countries outside your local jurisdiction. Whenever such international data transfers occur, we implement appropriate legal and technical safeguards to ensure your information receives the same level of protection, security, and confidentiality regardless of location. Our systems and partners are required to comply with recognized international privacy regulations.

Data Security Measures

Protecting your information is central to our operations. BaseFashion uses industry-standard security measures such as SSL encryption, secure servers, firewalls, and restricted access controls to safeguard personal data. All payment transactions are handled through PCI-DSS-compliant payment providers. While no online platform can guarantee complete security, we continuously review and strengthen our security practices to minimize risks of unauthorized access, data breaches, or misuse. Customers are encouraged to protect their account credentials and notify us immediately of any suspicious activity.

Cookies & Tracking Technologies

Our website uses cookies and similar technologies to enhance functionality, remember user preferences, and analyze website traffic. Cookies help us provide a smoother, more relevant browsing experience and support personalized content and advertising. You may manage or disable cookies through your browser settings at any time, although some website features may not function properly as a result. We believe in transparency, and you remain in control of how cookies are used on your device.

Children’s Privacy

BaseFashion does not knowingly collect personal information from individuals under the age of 13. Our services are intended for a general audience and are not directed toward children. If we become aware that personal data has been collected from a minor without verified parental consent, we will promptly remove such information from our records. Parents or guardians who believe their child has shared personal information with us may contact basefashion1214@gmail.com for immediate assistance.

Data Retention Policy

We retain personal information only for as long as necessary to fulfill operational requirements, provide customer service, and comply with legal and regulatory obligations. Order and transaction records are stored for accounting and compliance purposes, while marketing-related data is retained until you choose to opt out. Once information is no longer required, it is securely deleted or anonymized. You may also request the deletion of your personal data, subject to applicable legal requirements.

Policy Updates

BaseFashion reserves the right to update this Privacy Policy at any time to reflect changes in business practices, legal requirements, or technological developments. Any updates will be posted on this page with a revised effective date. Continued use of our website after changes are published indicates acceptance of the updated policy. We encourage customers to review this policy periodically to stay informed.

Contact Information

If you have any questions, concerns, or requests regarding this Privacy Policy or how BaseFashion handles your personal data, please contact us. We are committed to addressing all inquiries clearly and promptly.

Email: basefashion1214@gmail.com
Website: www.basefashion.shop